Proof, not promises.

Every method I bring a client earns its place on a real, live business first, measured in Google Search Console and GA4. It starts with my own product, where search impressions in the latest 28 day window came to 600,569.

My own product first, then two client rebuilds. Same engine, same measurement, and three live sites you can open in another tab.

The Gourmet Host.

My own product, and the proving ground for everything else on this site. A focused SEO and AEO strategy began on 22 February 2026. Search impressions on The Gourmet Host in the latest 28 day window came to 600,569, against 59,643 in the window when the strategy began. Organic Google search clicks grew from 347 to 9,653 over the same pair of windows, and website users from 1,247 to 11,061.

Growth this fast is really breadth. When the strategy began, 45 search terms earned at least one click over 28 days. In the latest window, 1,491 did.

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Two rebuilds, both live and both still running.

Neither of these was a redesign for its own sake. In both cases the site itself was the cap on the result, so the site is what I changed.

AVRO Academy.

A Wix site that could not be tuned past its ceiling, rebuilt on WordPress. The slowest page went from 13.6s to 1.7s, and an index that competed with itself became one clean site.

Worst page load, mobile. Measured in Lighthouse.

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Cacao Boys.

An artisan chocolate shop rebuilt in ten days, catalogue and checkout included. The product page went from 21.5s to 4.2s on a phone, and a checkout that quietly refused its own advertised shipping was put right.

183 products moved. 79 of 79 URLs kept. Product page load, mobile. Measured in Lighthouse and the project record.

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