TDM Insights TDM Insights SEO & AI Advisory
Founder-to-founder advisory

Build an audience you own, not traffic you rent.

TDM Insights helps founders win attention in Google and AI search, then turn it into something you keep: your own readers, your own list, your own customers. Not a number on a dashboard you rent from a platform. We only sell what we run on our own product first.

A short call. We map where your winnable demand is.
Our proving ground
LIVE
28-day impressions, week 1 → 18
53,185 334,916
Source: GSC · Data through Jun 2026
The Gourmet Host · live engine GSC + GA4 · Data through Jun 2026
6.3x
Search impressions, 18 wks
10.8x
Search clicks, 18 wks
4.2x
Website users, 18 wks
4.4x
Pages viewed, 18 wks

Measured on The Gourmet Host, our own live product, in operation since 2023. See the case study →


The range

One engine, four ways to put it to work.

Engagements start with a diagnosis and grow from there. You take only the lanes your business needs, in the order that earns the fastest return.

01

SEO, AEO & diagnostics

A full audit of what caps your visibility across search and AI answer engines, severity-ranked, with the fast hotfixes first.

How it works →
02

Content strategy

A library of pages built to rank in Google and get cited by AI, earning organic clicks that offset your Google Ads spend.

How it works →
03

Website enhancement & redesign

From targeted fixes through a full redesign, built for speed, trust, and conversion so the rankings you earn turn into customers.

How it works →
04

Brand-aligned marketing design

One coherent voice carried across every channel you reach, so the demand you create lands on a single experience.

How it works →
The engine

A blog-led engine, run weekly. One pipeline, five lanes, each pass feeding the next.

The Engine↺ measure feeds research
01
Research
Demand + entity mapping. What the market and the models are actually asking.
02
Brief
A locked, opinionated spec. The anti-generic constitution per piece.
03
Article
Built to the brief. Sourced, structured, answer-shaped for AEO.
04
Publish
Shipped as a registered pattern, not a one-off. Consistent by construction.
05
Measure
GSC + GA4 read back into research. The loop that compounds.
The proving ground · our own product first

We only ship what we run ourselves.

Every method we bring you earned its place on our own product under real operating pressure. In eighteen weeks of weekly execution, 28-day search impressions grew more than sixfold, and the curve is still climbing.

28-day impressions · weekly The Gourmet Host · Google Search Console
300k200k100k0 SEO PROGRAM BEGINS · FEB 2026 53,185 · Feb 1 Jan 4FebMarAprMayJun 7
334,916 from 53,185 impressions 6.3× · 18 weeks
How we work together

Replicate what took us years, in months.

Done-by-you

Take only what your stage demands

Diagnostics, content, website, or brand design, on their own or in sequence as your business grows.

Most popular Done-with-you

Run the first cycles together

We tune the strategy to your brand and run the early cycles alongside your team. This is where most engagements start.

Done-for-you

We operate the engine end to end

We run it end to end for a fixed term, and the asset accrues to you, on your site, under your control.

Frequently asked questions
01
What is TDM Insights?

TDM Insights is a founder-to-founder growth advisory that helps founders get found in Google and the AI answer engines, then turn that visibility into customers they own. It covers SEO, AEO, GEO, and content strategy, run by an operator who uses the same engine in production.

02
Who is it for?

It is for founders and lean teams who need to win search and AI visibility without hiring a marketing department. If you have a site, real demand to capture, and want a system you keep rather than an agency you rent, it is built for you.

03
What does founder-to-founder mean?

It means you work directly with an operator who runs the same playbook on his own business, not an account manager relaying a process. The advice is shaped by what actually moved the numbers at The Gourmet Host, and the work stays yours on your own site.

04
Do you do SEO or AEO?

Both, as one engine. SEO earns rankings in Google while AEO earns citations inside AI answers, and they share the same foundation, so we build for both at once. The goal is to be found wherever your buyers search, then convert that visibility into customers.

Who it is for

Built for founders, not enterprises.

If you are too early for a big agency retainer and not interested in renting a senior consultant by the hour, this is for you. You get the operating system, run with you or handed to you, and it stays on your side of the table.

Bring us a site and a goal. We will bring the engine.

We map where your winnable demand is, what is holding your visibility back, and what it would take to capture it.